Pirataria: existe quando interessa


Google lança campanha contra propriedade intelectual

Pela primeira vez na Alemanha, uma empresa particular lança uma campanha para fazer Lobby a respeito de um projeto de lei que está em discussão no Parlamento (Bundestag). O projeto em questão regulamenta a “propriedade intelectual” sobre artigos e notícias que forem primeiro veiculados pela Imprensa alemã.

O projeto que está previsto para ser debatido nesta quinta-feira foi criticado pelo gerente da Google na Alemanha, “Um direito de propriedade intelectual significa menos informação para os consumidores e os custos mais elevados para as empresas”, explicou Stefan Tweraser.

A campanha lança esta terça-feira em um site pelo Google diz, “Verteidige Dein Netz. Finde weiterhin, was Du suchst“. “Defenda a sua rede. Assim você pode encontrar o que está procurando.” A campanha que visa chamar a atenção do público para pressionarem os parlamentares a não aprovarem a lei. Além disso, o Google está trabalhando junto a outras empresas e pessoas que são contra tal lei, para tanto, disponibilizaram um serviço de informações com os dados dos parlamentares para que os empresários interessados entrem em contato com eles.

Apesar da campanha, o projeto ainda é desconhecido pela maioria da população alemã. A migração das propagandas dos tradicionais meios como jornais e televisão para Internet tem pressionado os editores a criarem novas formas de renda. A lei de propriedade intelectual já estava sendo defendida há algum tempo pelos representantes dos jornalistas.

A posição da Google mostra que uma grande empresa pode mudar de lado quando a “pirataria” pode representar uma forma “legal” de se ganhar dinheiro.

Fonte: Der Spiegel

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